Perhaps you’ve already received your Stationery Collection. We love it — and we hope you and your clients will love it, too. It’s a fantastic tool that you can use to advise your clients and make smart printing choices before going to press.
We’ve talked about what’s new in full color printing. Now we will focus on some of the spot color and specialty printing options. You’ll find them in Sections Three and Four of the binder.
In offset printing, a spot color is printed with a single ink, as opposed to process color where four ink colors (CMYK) are used to produce a color. This process is often used to maintain the color fidelity or accuracy of the color throughout the printing process. Choose from standard inks or special inks from an established source system such as Pantone Matching System, Pantone Inc.’s check-standard trademark for color reproduction and color reproduction material.
The Navitor Top 5 New Features and Options for Spot Color and Specialty Printing
Spot color and specialty printing provide color precision when it matters most. Unique in themselves, here are five new reasons to consider these options when making choices about stationery:
1. New premium paper and stock options. Navitor now offers five new heavier, upgraded premium papers and two new stocks for spot color and specialty printing:
- New Premium Papers
- Classic® Crest Natural White (110 lb. and 130 lb.)
- Classic® Linen Solar White and Natural White (100 lb.)
- Classic Laid® Natural White (100 lb.)
- Strathmore Writing Natural White (110 lb.)
- Crane’s Crest Fluorescent White and Natural White (90 lb.)
- New Stocks
- Environment® Desert Storm (100 lb.)
- Crane’s Lettra Pearl White (90 lb.)
2. A better way to do business (cards). Business cards are available in quantities as low as 500. Plus, Navitor offers the ever-popular “rounded corner” option, a subtle, sophisticated way to help ordinary business cards stand out from the pile.
3. Perfect pairings. Keep things coordinated by matching our new upgraded stocks with 24 lb. writing letterhead and stationery envelopes. We now also have a new offering of Natural Vellum (24 lb. writing) letterhead and envelopes to coordinate with the Natural Vellum (80 lb.) cover.
4. Complementary cards. Let the conversation continue with a selection of matching announcement cards and folders with accompanying A-style (square flap) envelopes. (Available in Classic® Linen, Classic® Crest Solar White and Natural White, Environment® Desert Storm and Crane’s Lettra Pearl White.)
5. Unlimited ways to unleash your creativity. Mix and match one or two inks with unique processes such as foil stamping and embossing on any of these fine papers. Your options are endless.
Let’s talk unique paper features.
Navitor understands that an important component of the perfect print job is the perfect paper. Some of the distinctive elements you’ll find in two of our newest papers include:
- Stunning and sustainable. The new Environment® Desert Storm is a 100% recycled paper that goes beyond smooth white paper with a unique color hue and finish. Now available for business cards, announcement cards and folders.
- New school meets old school. Crane’s Lettra paper is a new paper for old processes. This 100% cotton paper feels like fabric and looks like handmade art paper. Find it in the announcement section of our catalog, available for cards and folders. Matching heavy weight 32 lb. A style (square flap) envelopes complete the ensemble.
Check out all of the Spot Color and Speciality stocks and options available in our Stationery Catalog.