Whether you’re working with a small realtor or a large company, print is an essential part of their repertoire of sales tools! Print pieces add professionalism to their office, help bring together open house events, and more. Here are our top suggestions for print pieces perfect for the real estate market.
Signage
With versatile full color print, different styles to suit different budgets, and a freestanding style that makes them easy to display in front of houses, yard signs are a classic print piece for the real estate market for a reason! Full color plastic yard signs are a lightweight and eyecatching option that your customer is sure to love. If your customer wants to make a bigger investment in their signage, on the other hand, they should consider full color metal yards signs; these durable signs are easy to reuse time and again.
Business Cards
Another business classic that real estate professionals should keep on hand is a business card. They should particularly look into including realtor photos on their business cards because it is one more way to reinforce the personal connection that realtors build with home buyers.
Folders
No matter how many homes are on a buyer’s list, it can be hard to keep their information straight. Offering them a branded folder is a great way to keep that information organized and to add a polished finishing touch to the home buying experience. Branded folders can also be used to hold paperwork, create welcome packets to be given at closing, or to hold files in the office with professional polish.
Promotional Products
Promotional products are an ideal way for your customers to get the word out about their business. Your customers in the real estate market can attach key fobs to keys at closing, give business card magnets to remind new homeowners of their realtor’s contact information, and hand out a variety of other promotional products at community events to connect with new buyers. They can also create personalized napkins perfect for adding a branded touch to any refreshments offered at an open house.
Labels
In addition to more traditional uses like address labels and name labels, labels are also a popular addition to open house events. Use labels to personalize water bottles at the refreshment table, seal paperwork, and more.
And this only scratches the surface of what print can do for the real estate market. Want more ideas? Consider requesting a copy of our property management vertical market kit for your next sales meeting!
Are there any other products that you would recommend for real estate? We’d love to see you join the conversation in the comments below.
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