Why are Presentation Folders Important?

Do you have a customer who is unsure about whether or not they should order folders? Folders are an ideal place for personalization in any market because they are as practical as they are versatile. Whether your customer wants the flexibility of full color or the precision of spot color print, folders can be printed to suit their brand perfectly. There are plenty of reasons why you should consider introducing your customers to custom folders on their next order!

With an average retail order value of $800, presentation folders have the opportunity to increase your profit potential. Each folder order is an important high profile, high value, high risk/high reward sale for you and your customer. Presentation folders of all sizes, certificate holders, table tents and card carriers, are all options to consider with your next customer order!

Presentation Folders are used across nearly every vertical and customer regardless of their business type. Just take a look at the businesses within your community, nearly all of these businesses require some type of folder. Here are a few of the vertical markets in your community that have a need for folders:

  • Education & Academics
  • Automotive
  • Construction & Contractors
  • Finance & Banking
  • Government
  • Healthcare & Medical
  • And more


Want to Know More?

These aren’t the only customer groups looking for personalized folders; every customer potentially has a need for folders! We’ve created this helpful tool Keep Your Marketing On Target to help you prospect your local businesses.

Did we miss a Vertical Market that your business has been successfully selling Folders to? We’d love to continue the conversation with you in the comments below.

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