THINKBEYOND - Navitor's Trends Guide 2025

TOP 5 TRENDS IN PRODUCTS Short-Run Packaging High-End Corporate Giving Water-Activated Packaging Tape Eco-Friendly Materials Luxury Finishes Eco-friendly materials and sustainable alternatives are gaining momentum, with options like recyclable products, reusable solutions such as Epoly’s PolyWeave® products, and paper stocks that support environmentally responsible sourcing. Custom-printed, wateractivated packaging tape is gaining popularity for its branding benefits in today’s high-volume shipping trend. Made from recyclable, repulpable materials, it features reinforced fiberglass threads for a strong, tamper-resistant bond. In a marketplace flooded with generic digital advertising, brands are turning to print for a premium, high-touch experience. Luxury finishes and custom enhancements elevate printed products and create lasting impressions. As e-commerce continues to thrive, short-run packaging has become essential for on-demand branding. Small businesses and boutique brands are in need of flexible, low-quantity custom packaging solutions. In an era of digital fatigue, premium corporate gifts hold significant power in fostering relationships and reinforcing brand loyalty. Trending products include personalized executive gifts like engraved journals or custom wood stamps, premium drinkware and apparel brands, branded luxury packaging for high‑end promotional items, and eco-conscious gifting. – 9 – Product Opportunities PRO Selling Tip When selling labels, highlight how branded packaging (labels + water-activated tape) creates a premium unboxing experience that drives customer loyalty. { {

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