WHO’S BUYING MORE PRINT IN 2026 E-Commerce + Re tail Rising SKU counts, localized promotions, and product turnover increase demand for labels, packaging, signage, and loyalty materials. Retailers need print that updates quickly, looks distinctive, and supports both in-store experiences and order fulfillment environments. Manufacturing Manufacturers are increasing print spend to meet safety standards, compliance requirements, and operational clarity. Durable signage, labels, equipment IDs, forms, and packaging components are essential. U.S.A-made, quick turn products are key. Technology Tech companies rely heavily on kits, tactile print, and onboarding materials. With fierce competition for talent and attention, they’re investing in high-end collateral and premium finishes to help humanize digital-first brands. Vertical Markets – 11 – Want a closer look at what each industry is buying – and how you can win more of that business? We cover sectorby-sector product bundles, pitch angles, and insights to take into client conversations. Read more The 2026 Vertical Market Opportunity Guide Blog | 3 Minutes PRO Selling Tip Frame recommendations around the specific challenges like compliance, localized promotions, donor engagement, safety communication, or packaging needs. Move from “What do you need printed?” to “Here’s how I can help you solve this.” { { Construction + Trades Print use is expanding as jobsites, crews, and regulations grow more complex. Durable outdoor signage, branded safety materials, equipment tags, forms, and wayfinding pieces communicate clearly, withstand tough conditions, and reinforce professional credibility. Nonprofits + Fundraising Nonprofits are doubling down on personalized donor outreach, impact storytelling, remittance materials, and event signage. Fundraising is more competitive, so they’re relying on tactile print for emotional connection, transparency, and higher response rates.
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